Classic British Drama Tours Web design, Web Hosting, Google AdWords and Social PPC Setup and Management

We've been working closely with Classic British Drama Tours designing a new website for the company, providing web hosting, setting up Google AdWords and Social PPC Campaigns, and providing ongoing PPC management to promote the business.

Classic British Drama Tours offers tours to locations around the UK that have been used in the filming of costume dramas such as Pride and Prejudice, Downton Abbey, and Poldark. Classic British Drama Tours also hosts tours to the places lived in and loved by Jane Austen and the inspirations for her novels.

We worked with Classic British Drama Tours to design a User Interface (UI) and User Experience (UX) for the new website to make it as easy as possible for visitors to find out about and book a tour. We designed the tour pages in an individually branded and easy to digest format. We incorporated online payments via PayPal, a new newsletter, contact form, and setup a blog for content marketing.

The new Classic British Drama Tours website is built on the WordPress Content Management System (CMS). We designed a custom WordPress theme for the website and customised the WordPress CMS using the ACF framework which makes editing and updating the website quick and easy for the Classic British Drama Tours team. We've developed the website using a Responsive Web Design (RWD) which allows for content to be delivered predictable irrespective of browser and device.

We've also worked with Classic British Drama Tours to setup Google AdWords and Facebook PPC campaigns to promote their tour services. Following the creation of the Google AdWords and Facebook PPC campaigns we're providing ongoing management of the campaigns to make sure Classic British Drama Tours is getting the best ROI on their online marketing budgets.

The Google AdWords and Facebook PPC setup and management for Classic British Drama Tours has included:

• Keyword research including variations; local and global volume; competition.
• Full website review with SEO performance analysis.
• Landing page optimisation including URLs, titles, META, page copy, image alts and file names, H1 tags
• Full website optimisation and housekeeping including footer, navigation, HTML and XML sitemaps, URLs, titles, META, page copy, image alts and file names, H1 tags.
• Ongoing management of the new Google AdWords and Social Channel campaigns including weekly analysis of performance including budgets, bids, keywords and rankings.

Click below to find out more about our website design and web development services!